Trackstar Dashboard - Privacy Policy

Privacy Policy for Trackstars Dashboard

Effective Date: March 2, 2026

This Privacy Policy describes how Trackstars ("we", "us", or "our") collects, uses, and shares personal information when you install or use the Trackstars Dashboard application (the "App") in connection with your Shopify-supported store.

Information We Collect

When you install the App, we are automatically able to access certain types of information from your Shopify account:

• Merchant Information: We collect your contact information (such as your name, email address, and store domain) to communicate with you about your account and provide support.
• Store Metrics and Analytics: We access analytics, reports, and performance metrics to generate the dashboard visualizations.
• Order Information: We access information about orders (read_orders, read_all_orders, read_order_edits) to calculate key performance indicators (KPIs) like Total Sales and Average Order Value.
• Customer Information: We access customer records (read_customers, customer_read_customers, customer_read_orders) solely for the purpose of segmenting metrics, such as distinguishing between New Customer Sales and Returning Customer Sales, and calculating Cohort Lifetime Value (LTV).
• Customer Event Information: We access customer events and web pixel data (read_customer_events, write_pixels) to attribute sessions and evaluate traffic sources and referrers.
• Product Information: We access product catalogs (read_products) to associate sales data with specific items where applicable.

Important Note: Trackstars Dashboard operates primarily as an analytical overlay. We fetch this data dynamically from your store (and connected services like BigQuery) to display it in the dashboard. We do not permanently store or harvest your customers' Personal Identifiable Information (PII) on our own local servers.

How We Use Your Information

We use the information we collect to:

• Provide, operate, and maintain the Trackstars Dashboard.
• Calculate and display accurate store metrics (e.g., sessions, sales, cohort LTV, traffic sources).
• Provide customer support and communicate with you about updates or issues.
• Monitor and analyze app performance to improve our services.

Sharing Your Information

We do not sell, rent, or trade your data or your customers' data to third parties.

We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Data Retention and Deletion

We retain your merchant contact information for as long as you use the App. Because we do not persistently store your raw customer PII, there is minimal resident data on our infrastructure.

However, we are fully compliant with Shopify's mandatory privacy webhooks:

1. Customer Data Requests: If a customer requests access to their data, we will acknowledge the request. (As we do not store customer PII natively, there is no data to export from our databases).
2. Customer Deletion Requests: If a customer requests the deletion of their data (customers/redact), we will immediately purge any temporary caches or session data associated with that customer.
3. App Uninstallation (Shop Deletion): If you uninstall the App (shop/redact and app/uninstalled), we will automatically delete your store credentials, cached data, and session tokens from our systems within 48 hours.

Your Rights

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Please note that your information may be transferred outside of Europe, including to the United States.

Changes

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at info@gettrackstars.com or by mail using the details provided below:

Trackstars
12825 115 AVE NW Townhouse #8
Edmonton AB T5M2X8
Canada 🇨🇦